Dammit Janet is a home-based, mother-son design duo creating locally made clothing. It started seven years ago, after co-founder Janet Dobie spent 30 years in the fashion industry. Inspired by the beauty of cloth, colour and print, Dammit Janet has put together a range of ponchos, kimonos, kaftans and fluffy winter jackets. The simplicity of design allows value at reasonable prices so everyone can enjoy fashion as a form of self-expression. The duo pride themselves on their variety of choices, which are the antithesis of mass-production.